“There was a belief in this organization that we could produce 17 million pounds per year. That’s what the production output of this factory was. Pre-Catalytic Coaching, that was pretty much the limit. Through Catalytic Coaching, over the next 2-3 years, where we started to deploy this system onto the factory floor, our engagement on the factory floor went up to such a point that with no new equipment, with no capital investment, with no changes of systems, the factory floor started producing 19 and then 20 million pounds.”